Why Many Churches in Horatio Improve Communication with SMS Text Messaging

Millions and millions of unchurched people are using cellphones and smartphones as a means to communicate with each other. SMS texting is just one of numerous features provided by cellphones that enable us to send a message to our families. Whether you admit it or not, you open text messages 90% of the time. From a communication outlook, reaching out to thousands of people (or a fraction of that) may seem impossible, but it’s not.

Mobile marketing strategies like SMS text marketing will improve your church’s brand and presence on a local scale. Imagine if you have 100,000 potential church attenders standing around, sending them a text message about your promos and other incentives will definitely get them to come.


can help you with a plan to use Text messaging in your outreach plan.

1.) One message to many– With a touch of a button, you can send one message to hundreds and thousands of first time attenders. Unlike email marketing, texts are read within 4 minutes after receipt, so it’s a definite guarantee that your member will read your text whether they are on the train, stuck in traffic, or having a night out at a restaurant.

2.) Response rates are higher– Because messages get looked at within 4 minutes after received, the response rates of your visitors are higher compared to emails. This allows you to act instantly on the people who opted-in through your message. These people are ready to buy or ready to become your visitor.

3.) Easy to work with– SMS Message marketing is easy and cheaper than most other form of marketing . Churches that use SMS text marketing are able to keep track of user response and make adjustments when necessary. Despite the advancements made in mobile applications, SMS is still one of the most effective means of mobile marketing.

4.)SMS marketing helps narrow target visitors– Along with higher response rates, churches are able to focus who their target audience are just due to the people who opted in. The responses will also be used to gather information about what do you potentially want from your church, which will help you create a better and more targeted message down the road.

Mobile marketing, overall, is arguably among the most efficient and most reliable marketing strategies that any church can use. After all, with billions of people using their cellular phones, it’s pretty hard to ignore that potential goldmine for leads, visitors, and traffic.

Click here or call toll free 888-354-2791 to find out how to use SMS Text Messaging to improve visitor retention and communication at your church.